WIPHL Coordinating Center

330 East Lakeside Street
Madison, WI 53715
Also see Contact Us
For health educator information, please see the various clinic sites
Click here for a map to our office (adjacent to Olin Park, in the Wisconsin Medical Society building).

Richard L. Brown, MD, MPH
Clinical Director
Primary Responsibilities
Oversee all clinical services; direct operations at the Coordinating Center; assist with policy change to bolster SBIRT service delivery.
Past Jobs & Experience
Rich has been on the faculty at the Department of Family Medicine, University of Wisconsin School of Medicine and Public Health, since 1990. He continues to teach and conduct research. In the past, he has served as President of the Association for Medical Education and Research Substance Abuse (AMERSA) and as director of Project Mainstream, a five-year project to enhance substance abuse education for faculty of 15 health professions.
Education
MD, Brown University Medical School; MPH, Health Services, University of Washington

Email: rlbrown@wisc.edu
Phone: 608-263-9090
Fax: 608-263-8529

Candace T. Peterson, Ph.D.
Project Manager
Primary Responsibilities
Manage WIPHL project and track and ensure adherence to timelines; QI oversight with clinics; facilitate institutional arrangements; budget oversight and management.
Past Jobs & Experience
Candace has worked in the substance abuse field since 1990, primarily in prevention, screening, and early intervention. She served as manager of substance abuse services for Dane County and was a senior program manager and principal investigator at the Pacific Institute for Research and Evaluation, one of the nation's leading independent, nonprofit health research and evaluation organizations. She also has worked on numerous projects as an independent consultant, trainer, and facilitator.
Education
Ph.D. in Adult Education, University of Wisconsin-Madison; MS in Adult Education, University of Wisconsin-Madison; MA in Public Policy and Administration, University of Wisconsin-Madison

Email: candace.peterson@fammed.wisc.edu
Phone: 608-263-3781
Fax: 608-263-8529

Laura A. Saunders, MSSW
Senior Manager of Site Operations
Primary Responsibilities
Hire, supervise, and train all health educators; provide continuing education and clinical oversight to WIPHL health educators statewide; assist in the design and execution of WIPHL protocols.
Past Jobs & Experience
During her 17-year tenure with the Department of Family Medicine, Laura has focused on all facets of research in substance abuse, from the design of projects to publication. Previous projects focused on the development of a two-item, conjoint screen for substance use disorders (SUDs), innovative methods for administering motivationally enhanced telephone treatment for SUDs and chronic pain. Laura was the co-principal investigator for the NIDA-funded study, "Telephone and Mail Intervention." In that position, she oversaw all clinical and research staff as they administered motivationally enhanced sessions to primary care patients with SUDs. Laura has advanced training and expertise in motivational interviewing and focus group administration.
Education
MSSW, School of Social Work, University of Wisconsin-Madison

Email: laura.saunders@fammed.wisc.edu
Phone: 608-262-6519
Fax: 608-263-8529

Harold Gates, MSSW, CISW
Associate Director of Cultural Competence
Primary Responsibilities
Co-chair, Cultural Competency Committee; representative on diversity subcommittee of SCAODA (State Committee on Alcohol and Other Drug Abuse); provide technical assistance about cultural competence to WIPHL staff and clinics.
Past Jobs & Experience
Harold is co-founder and co-owner of the Midwest Center for Cultural Competence, LLC, a consultancy firm providing training and presentations on cultural competence to corporations, nonprofits, health care providers, and educational institutions. His regional and national experience spans the areas of cultural competence facilitation, counseling and employee assistance programming, teaching and minority student services, and multiracial crisis intervention and social work. A faculty member at Madison Area Technical College since 1990, Harold earned the MATC Foundation Distinguished Teacher Award in 2002 for excellence in the classroom. Among his many activities, he is vice president of the Association of Multiethnic Americans (AMEA), a national umbrella advocacy group based in Los Angeles that represents the multiracial and transracial adoptive community.
Education
MSSW, University of Wisconsin-Madison; MA, Chinese Studies, Washington University; CISW, Certified Independent Social Worker

Email: harold.gates@fammed.wisc.edu
Phone: 608-265-4032
Fax: 608-263-8529

Mia D. Croyle, MA
Manager of Access to SBIRT Services
Primary Responsibilities
Responsible for coordinating and facilitating all aspects of referral and access to treatment for those patients who screen positive for likely dependence.
Past Jobs & Experience
After earning her undergraduate degree in English and international service from Valparaiso University in Valparaiso, Indiana, Mia began working at a community mental health agency there while earning her master's degree in clinical mental health counseling. Her duties included running groups in the partial hospitalization program, managing a group home for adult men with severe and chronic mental illness, and serving on the emergency services team. After completing graduate school and moving to the Chicago area, she worked in the admissions department of a 210-bed inpatient behavioral health hospital, where she conducted clinical assessments for patients being admitted for inpatient psychiatric and chemical dependency treatment. While there, she also expanded upon her management experience working as shift supervisor and operations manager of her department.
Education
MA, Clinical Mental Health Counseling, Valparaiso University

Email: mia.croyle@fammed.wisc.edu
Phone: 608-265-3897
Fax: 608-263-8529

Chanda Belcher, BA
Office Manager
Primary Responsibilities
Program communication support, financial tracking, purchasing support, logistics.
Past Jobs & Experience
Chanda graduated from the University of Wisconsin-Madison with a major in Social Welfare. She has spent the past several years with the University of Wisconsin Medical Foundation in the cardiology department as a lead scheduler and helping to implement patient information notebooks for risk factor reduction and heart healthy lifestyles.
Education
BA, Social Welfare, University of Wisconsin-Madison

Email: chanda.belcher@uwmf.wisc.edu
Phone: 608-263-4573
Fax: 608-263-8529

EVALUATION

D. Paul Moberg, Ph.D.
Associate Director for Evaluation
760A WARF Office Building
610 Walnut Street
Madison, WI 53726

Primary Responsibilities
Oversee program evaluation activities for WIPHL; direct program evaluation staff efforts in patient tracking and follow-up and other evaluation activities; sit on executive and policy advisory committees.
Past Jobs & Experience
Paul has been involved in applied research and evaluation since 1973, when he began working as evaluation coordinator for DePaul Hospital in Milwaukee. Subsequently, he has worked in applied research and program evaluation for the state of Wisconsin, the University of Wisconsin-- Madison, and as an independent consultant. He directed the Center for Health Policy and Program Evaluation from 1986 until 2004 when CHPPE merged with and became the UW Population Health Institute. He currently serves as deputy director of UWPHI and principal investigator on many projects.
Education
Ph.D., Sociology and Evaluation Research, University of Wisconsin; MA and BA, Sociology, Marquette University

Email: dpmoberg@wisc.edu
Phone: 608-263-1304

Robin M. Lecoanet, J.D.
Evaluation Manager
Dept. of Population Health Sciences
5901 Research Park Blvd. Room 107
Madison, WI 53719

Primary Responsibilities
Manage evaluation of SBIRT program (WIPHL).
Past Jobs & Experience
Robin was a senior legislative analyst at the Wisconsin Legislative Audit Bureau for more than 23 years. She supervised teams of program evaluators while conducting evaluations of a wide variety of state programs, served as the Bureau's internal legal counsel, and conducted training.
Education
J.D., Brooklyn Law School

Email: rlmoskowitz@wisc.edu
Phone: 608-265-1421

Sarah M. Linnan, BS
Evaluation Research Specialist
Dept. of Population Health Sciences
5901 Research Park Blvd. Room 106A
Madison, WI 53719

Primary Responsibilities
Database development and data management for SBIRT program (WIPHL).
Past Jobs & Experience
Sarah spent four and a half years with the State Bar of Wisconsin, where she maintained the membership database, created custom reports, and provided customer service to members, regulatory agencies, and others who requested information. Prior to joining the State Bar, Sarah worked at Walden University, where she maintained student records in the school's database.
Education
BS, Communication Studies, University of Wisconsin-La Crosse

Email: linnan@wisc.edu
Phone: 608-263-2680